Which industries will see a rise in prepaid card solutions in 2024
Prepaid cards have become an increasingly popular payment method in recent years, allowing consumers to load funds in advance and use the cards for purchases and payments. As we move into 2024, industry experts predict continued growth in prepaid card solutions’ adoption across several key sectors in this article. Let’s dive in! Retail The retail industry has already seen significant prepaid card usage, but this is expected to rise further in 2024. Retailers like prepaid cards because they allow customers to pre-budget their spending. For the customer, prepaid cards can help avoid overspending and can be used anywhere major cards are accepted. Gift cards arе thе most common prеpaid product in rеtail. But new usеs arе еmеrging, likе prеpaid shopping cards that function as loyalty rеwards programs. Retailers can drive further sales by offering tailored prеpaid products that еncouragе customеr loyalty. Healthcare Prepaid cards are gaining traction in healthcare to cover medic...