Digipay Guru

  The need for electronic payment systems has grown dramatically after the inception of online shopping and eCommerce websites. The E-payment system made it convenient for the customer to pay for anything at any time. This convenience has created emerging opportunities for businesses to extend their operations in remote areas without any geographical limitations. The COVID-19 pandemic has increased the need for electronic payment systems as it has forced people to stay at home. People are unable to go out of their homes because of lockdowns and strict social distancing norms.  So they have started using online shopping platforms for ordering daily necessities. Many businesses have started offering products and services via eCommerce platforms. Online business is the safest way for the owners to continue their operations even in the pandemic.  However, businesses need to work on their electronic payment systems if they want to provide better service. READ MORE : ...

  What’s your definition of a successful mobile wallet? Your answer might be something like this – a mobile wallet which makes payment easy, fast, and secure by leveraging state-of-the-art technologies and cutting-edge features. This definition is absolutely right. However, one must understand that only those mobile wallets taste the success which manages to achieve higher adoption. And you would agree that when it comes to wider adoption of any product or service then cutting-edge technology takes the backseat. And this is quite evident from the success of popular mobile wallets such as Android Pay, PayPal, Samsung Pay, etc. There’s no doubt that these wallets were empowered with cutting-edge tech. However, these wallets were able to make breakthrough only because of their excellent mobile wallet marketing strategies which involve exciting surprises, engaging experiences, rewards, loyalty points, etc. In a nutshell, mobile wallet marketing is a key aspect for the success of any mo...